Brand & Identity Design
Build a complete brand identity — logo, palette, type system and brand guide — ready to show a paying client.
This is for you if…
- You want to design brands professionally
- You freelance and want to charge more
- You run a business and want to DIY your brand well
Probably not for you if…
- You want a quick logo in an afternoon
- You are not willing to redo work after critique
Your final project
A full brand identity kit for a real or fictional business: logo suite, colour & type system, and a one-page brand guide.
The curriculum
Every session, in full, nothing hidden. 5 live sessions over 5 weeks.
1 Design foundations & the brief previewRead a brief like a pro and set a visual direction.
- Design principles that matter
- Reading & questioning a brief
- Moodboards & visual direction
2 Logo design that scalesBuild a logo system, not a single mark.
- Grids & construction
- Logo suites & lockups
- Testing at every size
3 Colour & type systemsChoose palettes and type that hold up in the real world.
- Colour theory for brands
- Accessible contrast
- Type pairing & scale
4 Brand applicationPut the identity on the things clients actually need.
- Business cards & socials
- Mockups that sell
- Consistency rules
5 The brand guide & the pitchPackage it and present it like it costs money.
- Building a brand guide
- Presenting to a client
- Handover & files
Upcoming cohorts
Times shown in Ghana time (GMT) and your local time.
Join the waitlist
No open seat, or want a future cohort? Leave your details and we'll email you first when seats open.
Pricing
Shown in GHS, switch currency from the top bar. Pay once, no hidden fees.
Full Cohort
Everything, paid once. The whole 5-week track.
- All 5 live weekend sessions
- Live critique from a working pro
- Your portfolio piece
- Recording of each session
- Certificate of completion
- Private cohort group
What you'll need
- A laptop and a stable internet connection
- Zoom or Google Meet (free)
- Figma
- Illustrator
- Photoshop
True West Studioz
A working professional from the True West Studioz team who ships this exact work for real clients.
See work we've shippedReady to build something real?
Join the next Brand & Identity Design cohort, or book a consultation to see if it's the right fit.