Brand & Identity Design
Build a complete brand identity — logo, palette, type system and brand guide — ready to show a paying client.
This is for you if…
- You want to design brands professionally
- You freelance and want to charge more
- You run a business and want to DIY your brand well
Probably not for you if…
- You want a quick logo in an afternoon
- You are not willing to redo work after critique
Your final project
A full brand identity kit for a real or fictional business: logo suite, colour & type system, and a one-page brand guide.
The curriculum
Every session, in full — nothing hidden. 5 live sessions over 5 weeks.
1 Design foundations & the brief previewRead a brief like a pro and set a visual direction.
- Design principles that matter
- Reading & questioning a brief
- Moodboards & visual direction
2 Logo design that scalesBuild a logo system, not a single mark.
- Grids & construction
- Logo suites & lockups
- Testing at every size
3 Colour & type systemsChoose palettes and type that hold up in the real world.
- Colour theory for brands
- Accessible contrast
- Type pairing & scale
4 Brand applicationPut the identity on the things clients actually need.
- Business cards & socials
- Mockups that sell
- Consistency rules
5 The brand guide & the pitchPackage it and present it like it costs money.
- Building a brand guide
- Presenting to a client
- Handover & files
Upcoming cohorts
Live on Saturdays. Times shown in Ghana time (GMT) and your local time.
Join the waitlist
No open seat, or want a future cohort? Leave your details and we'll email you first when seats open.
Pricing
Shown in GHS — switch currency from the top bar. Pay once, no hidden fees.
Full Cohort
Everything, paid once. The whole 5-week track.
- All 5 live weekend sessions
- Live critique from a working pro
- Your portfolio piece
- Recording of each session
- Certificate of completion
- Private cohort group
What you'll need
- A laptop and a stable internet connection
- Zoom or Google Meet (free)
- Figma
- Illustrator
- Photoshop
True West Studioz
A working professional from the True West Studioz team who ships this exact work for real clients.
See work we've shippedReady to build something real?
Join the next Brand & Identity Design cohort — or book a consultation to see if it's the right fit.